Log onto the Waggware Strategy Lab Blog for my latest posting on CRM in the Utility Industry!
Being heavily involved in Customer Information Systems (CIS) & Customer Relationship Management (CRM) systems in the Utility industry means dealing with an enormous amount of data. Just for a moment consider the hundreds of thousands if not millions of customers that a Utility or an Energy Retailer maintain. Now couple that with the implementation of Advanced Metering Infrastructure (AMI), Smart Meters, time of use billing & demand management and you will find that the data extracted from your customers isprofound.
Read the entire blog post on The Waggware Stratetgy Lab Blog
